2021 Guide To Local SEO

Jordan Poynter
5 min readJan 26, 2021
SEO and the factors that make-up SEO including Search, Keywords, and Backlinks.

The Importance of Local SEO in 2021

SEO marketing is a complex and ever-changing aspect of online marketing. If utilized correctly, you can drive traffic to your website and Google My Business, increasing leads, revenue, and sales

In a nutshell, SEO uses keywords that people search online and connect them with a well SEO-optimized site for authoritative content. Below is a guide for beginners and business owners looking to grow their business.

The Importance of SEO in The Current Digital World

  1. Staying Ahead of Competition Using SEO Marketing

Currently, millions of websites offer almost the same information to consumers. Therefore, as a business, it can be hard to get noticed in a pool of such huge numbers. Proper SEO optimization puts you on top of the competition by ranking higher and gaining a loyal fan base through brand recognition.

2. Understanding What Customers Desire To See

Consumers today would like to know that businesses understand their dilemma. As such, they tend to work with businesses that address their individual needs. Search engine optimization gives businesses this advantage over other less-trustworthy options.

What is Search Engine…

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Jordan Poynter

Founder Elevated Edge Marketing | Partner Modern Concrete Contractors | Charlotte, NC